Do you know how to link Facebook to Instagram?

Facebook and Instagram are currently the leading social networks, with more than 121 million and 124 million users respectively.
In short, this connection is extremely important to improve customer service and boost sales within these platforms.
So, grab a pen and paper, and let’s turbocharge your company’s sales with Instagram + Facebook integration.

Why are these social networks important?

Did you know that Brazil is the third country in the world that uses social networks the most?
In summary, we have more than 150 million users — that is, 70.3% of the Brazilian population has some type of social media account.
Moreover, 92% of Brazilians open Instagram at least once a day.
Interestingly, 53% of these same users open the app several times throughout the day. On the other hand, 55% of users interact with businesses on Instagram.

Below, we’ve listed 4 facts that clearly illustrate the importance of Instagram in the business world.

Secondly, when it comes to Facebook, we can say that this social network is still important for managing business profiles within the Meta group.
In summary, Brazil has more than 121 million active users on Facebook, which means we are the most present country in Latin America on this platform.
Therefore, below you’ll find 4 interesting facts about Facebook that show just how important it is to have a presence on this social network.

In short, integrating Instagram with Facebook offers you several advantages, such as:

• Running Instagram and Facebook ads from your page
• Using Instagram Shopping
• Posting more efficiently
• Synchronizing your company’s contact information
• Gaining access to cross-app tools

But after all, how do you link these two social networks? Check out the step-by-step guide below.

How to link Facebook to Instagram?

1. On your profile, tap ''Edit profile'' at the top.

2. In the settings section, tap ''Accounts Center''

3. Finally, tap Add accounts and follow the on-screen instructions.

Keep in mind that to connect your Instagram account, it must be a business account in order to be linked to Facebook.

To make this easier, we’ve prepared another step-by-step guide that you can check out by clicking here.